Watch Our Award Winning “Welcome To Anderson Valley” Video
While our Holy Gose was busy winning Gold at the World Beer Cup, our “Welcome to Anderson Valley” video picked up a Platinum Crushie in Minneapolis. What’s a Platinum Crushie? While it sounds like a fancy charge card, it’s actually even more fancy:
“[The Platinum Crushie] is the CBMAS (Craft Beer Marketing Awards) most prestigious nomination… To award a 2022 CBMAS Platinum Crushie, the judges panel will be seeking entries that demonstrate marketing and branding excellence, and exceed the defined category objectives by using strategy, creativity, and overall innovation.”
The Crushies are a competition for breweries that, surprisingly, doesn’t involve beer. They’re a way for the craft brewing industry to recognize marketing efforts and storytelling achievements and this year we were honored to receive a Platinum Crushie award for Best Original Video in the Storytelling category.
While we’d like to thank the judges, the real talent lies in the dedication and efforts of our entire team here at AVBC. From the brewers, to the Tap Room staff, to those that work the canning line and load pallets of beer before dawn to ensure that your fridge is always stocked. We’d also like to thank the tight-knight community of Boonville for their support over the years. Anderson Valley is a very special place, and the earth, wind, water, and sun, all directly impact the quality and quality of the beer we produce.
If you haven’t had a chance to visit us here at Beer Park, we invite you to come join us for a beer, round of disc golf, or live music on the lawn and find out for yourself why we’re so fortunate to call Anderson Valley home.
